Promoting Cannabis Lab Success: A Conversation with the CEO of Modern Canna

Event Overview:

The expansion of the US cannabis industry has led to the emergence of numerous cannabis testing labs. While some of these labs have origins in other industries, such as the environmental sector, many are new startups and can experience a broad range of challenges and opportunities. Developing systems around prioritizing staff, instrument flexibility, and nurturing meaningful vendor relations help promote an environment for success. This webcast will be a conversation between George Fernandez, CEO of Modern Canna, and Ben Southwell, assistant professor and coordinator for the LSSU Cannabis Center of Excellence. They will discuss strategies for developing a lab model centered around quality, transparency, and integrity.

Key Learning Objectives:

Considerations for new lab startups
Approaches for providing quality lab data
Maximizing instrument vendor relations for lab effectiveness

Who Should Attend:

Future or current cannabis lab managers
Future or current cannabis testing lab analysts and chemists
Entrepreneurs considering starting a cannabis testing lab
Cannabis operators, specifically professionals who work in QA/QC and/or compliance departments
Cannabis cultivators, processors, and retailers
Medical marijuana consumers

Modern Canna Website: https://moderncanna.com/

Featured Speakers:

George Fernandez

Founder & CEO

Modern Canna Labs

George Fernandez is the founder and CEO of Modern Canna Labs. George has more than 14 years of experience operating successful commercial laboratories in highly regulated industries. He specializes in brand development, disruptive ideation, driving organizational improvements, and compassionate leadership. Throughout his career, he has launched and optimized several companies, which helped him adopt a risk-tolerant, intuitive, and innovative approach to business.

Speaker’s LinkedIn Page: https://www.linkedin.com/in/george-fernandez-6a962811/
Speaker’s Email: George.fernandez@moderncanna.com

Benjamin Southwell

Assistant Professor

Lake Superior State University

Benjamin Southwell holds a bachelor’s and master’s degree in chemistry from Lake Superior State University (LSSU) and Central Michigan University, respectively. With a research focus on studying the analytics of cannabinoids and terpenes in cannabis products as the coordinator for the LSSU Cannabis Center of Excellence. Currently he instructs courses in forensic, analytical, and cannabis chemistry.

Speaker’s LinkedIn Page: https://www.linkedin.com/in/benjamin-southwell-7b669917/
Speaker’s Email: bsouthwell@lssu.edu

For any technical questions please contact Jordan Ramesh: jramesh@mjhlifesciences.com

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Promoting Cannabis Lab Success: A Conversation with the CEO of Modern Canna

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