AB SCIEX engages audience with social media

AB SCIEX (Framingham, Massachusetts, USA) is using a variety of social media outlets to connect scientists with their MASStastic Voyage mobile lab tour, which is currently making its way across North America.

More than 1000 people have taken part in the venture, discussing new ways to improve food safety testing, environmental analysis, clinical research, forensic toxicology and small molecule and peptide quantification.

Rob Ellis, PhD, AB SCIEX's R&D director, commented, "We have received very positive feedback from scientists about our initiative to go on the road to help improve analysis of contaminants, compounds and proteins, and we are looking forward to continuing to engage in meaningful dialogue with scientists. We also invite people to engage with AB SCIEX through social media."

The last stop on the MASStastic tour will be in Vancouver, Canada, on 20 May.

For more information please visit ref="http://www.absciex.com">www.absciex.com