BioTek Instruments Expands into Switzerland
BioTek Instruments has announced the establishment of its newest European direct sales and service organization, BioTek Instruments (Switzerland) GmbH.
BioTek Instruments has announced the establishment of its newest European direct sales and service organization, BioTek Instruments (Switzerland) GmbH. BioTek Switzerland was created from a previous partnership with Witec AG in Littau, Switzerland and will be managed by Margrit Limacher, Witec’s founder.
“This new company is a logical result of Witec’s successful BioTek division business operations, and is expected to offer the same level of professional service and support for future growth,” said Margrit Limacher in a statement. “Our customers will continue to have unrestricted and competent service and support when evaluating BioTek’s microplate instrumentation solutions.”
Briar Alpert, BioTek president and CEO also added “This enhanced business relationship will allow BioTek Switzerland to be well-connected to BioTek USA’s information systems with complete access to the company’s global scientific and application resources. Ultimately, this means enhanced customer satisfaction for our Swiss customers.”
For more information on BioTek Switzerland visit www.biotek.ch
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