LCGC Europe Readership Survey 2008

June 12, 2008
LCGC Europe

LCGC Europe reader survey 08

Q1To begin, please tell us which chromatography publications you read on a regular basis?
LCGC Europe
International Laboratory
Lab Plus International
International Labmate
International Lab News
GIT Laboratory Journal
Chromatography Today
Other
 Please specify
Q2From the following select group, please choose the single source that best reflects each of the following features:
 Provides global coverage     
 Is reader-friendly     
 Contains unique content & interviews with leading experts     
 Offers an enewsletter with exclusive content     
Q3What work-related information do you have the most difficulty finding or accessing?
Q4What are the three most important issues facing your work today?
Q5Please indicate which sections you mainly read in each issue of
 Column Watch    
 Coupling Matters    
 GC Connections    
 LC Troubleshooting    
 MS in Practice    
 Practical Data Handling    
 Questions of Quality    
 Sample Preparation Perspectives    
 Application Notes    
 Event News    
 Literature    
 Meeting Previews    
 News    
 New Technologies    
 Products    
Q6Please indicate the extent to which you agree with each of the following statements:
 LCGC Europe stays on top of industry issues    
 LCGC Europe is an authoritative source that keeps me abreast of important developments    
 LCGC Europe helps me decide what products to buy/use    
 I like the current magazine size of LCGC Europe    
 I find the layout/design of LCGC Europe easy to read and engaging    
 The cover of LCGC Europe attracts my attention    
Q7Please rate the amount of coverage you want in
 Industry news    
 Leading expert opinion    
 Book reviews    
 Career information    
 Laboratory management    
 Instrument reviews    
 Interviews with leading separation scientists    
 Events    
Q8In addition to yourself, please indicate the average number of people who read your copy of
0
1-2
3-4
5-6
7-10
More than 10
Q9What do you do with your issue of
Save for reference
Clip articles of interest
Place in a public place
Clip ads of interest
Pass along to someone else
Send to library
None of the above
Q10What do you consider
Q11In the last 12 months, what actions have you taken as a result of reading articles in
Applied information to practice
Contacted/visited website of companies mentioned in article
Contacted the magazine
Discussed article with others/filed for future reference
Visited LCGC Europe's website
Attended a conference
No actions taken
Recommended LCGC Europe to a colleague
Q12In the last 12 months, what actions have you taken as a result of seeing advertisements in
Visited a company?s website/sent an e-mail to a company
Contacted dealer/supplier/representative/company
Purchased product or service
Recommended/discussed product/service
Filed advertisement for future reference
Attended a conference
No actions taken
Q13Which products in these categories are you planning or are likely to purchase over the next 2 years? (Please specify which product(s))
Restorative Dentistry
GC instruments/consumables
General scientific equipment
Data handling/ calibrant systems
Reagents/solvents/standards
Sample preparation products
SFC instruments/consumables
Software
Mass spectrometers
Other
 Please list product details
Q14How useful do you find the advertising in
Essential
Very Useful
Useful
Not Useful
Q15Without referring to the magazine, list up to three companies that advertised in your most recent issue of
Q16Which of the following have you searched for or accessed online in the past month? (Please select all that apply)
www.separationsnow.com
www.chromedia.org
www.laboratorytalk.com
www.chemie.de
www.labplusinterational.com
www.pharmalive.com
www.internationallaboratory.com
www.gitverlag.com
www.biotech-online.com
 Other, please list
Q17How often do you use the Internet for work purposes?
Daily
2-3 times/week
Weekly
Rarely
Never
Q18How many hours each week do you spend on the Internet for professional purposes?
Less than 1
1-5
6-10
11-20
Over 20
Q19Which of the following have you searched for or accessed online in the past month?
Industry & product news
Research news
Technical articles
Regular columns
Events
Interviews
Webinars
Discussion forums
Podcasts
 Other, please specify
Q20What search terms related to your field do you use most often online?
Q21From the following group of websites, please select the single site that you consider most relevant to your needs:
www.separationsnow.com
www.laboratorytalk.com
www.chemie.de
www.labplusinterational.com
www.pharmalive.com
www.internationallaboratory.com
www.gitverlag.com
www.biotech-online.com
www.chromedia.org
Other
 Please specify
Q22What inspires you to keep visiting a website?
Breaking news
Features
Interviews
Discussion forums
Podcasts
Blogs
Surveys
Career Information
Event highlights
Webinars
Training
Product information
 Other, please specify
Q23In the last two years, how has your usage of the
Increased dramatically
Increased somewhat
Stayed the same
Decreased somewhat
Decreased dramatically
I have never visited the site
Q24Which of the following media products/services do you use? (Please select all that apply)
Blogs
Information sent directly to your PDA
Email alerts
Webinars
Online videos
Podcasts
Q25How often yould you like to receive eNewsletters?
Daily
Weekly
Biweekly
Monthly
Quarterly
Q26Would a weekly, concise, carefully targeted
Yes
No
 If yes please provide your email address
Q27What content within that newsletter would be of most use/interest to you?
News
Troubleshooting tips
Events
Product Information
Latest research
Surveys
Application notes
Interview highlights
Technological updates
 Other, please specify
Q28From the following group of eNewsletters, please select the single newsletter that you consider most relevant to your needs.
LCGC Europe UPDATE eNewsletter
Separations Now
Shimadzu eNewsletter
Hichrom eNewsletter
Perkin Elmer eNewsletter
Varian eNewsletter
Agilent eNewsletter
Waters eNewsletter
ANALYTIK NewsFlash
VWR eNewsletter
Applied Biosystems eNewsletter
Sigma Aldrich eNewsletter
Dionex eNewsletter
Polymer Labs eNewsletter
Q29Your gender
Male
Female
Q30Please indicate your age range:
Under 30
30-34
35-39
40-44
45-49
50-54
55-59
60-64
65+
Q31Which country in Europe are you based?
Q32In which type of organisation do you work?
Private industry
Government
Hospital/Medical Centre
University/College
Independent Laboratory
Other
Q33What is your primary field of work:
Pharmaceuticals
Food/Beverage
Medical/Biological/Clinical
Chemicals
Water
Agriculture
Biotechnology
Environmental
Instrumentation Design
Plastics/Polymers
 Other, please specify
Q34What is your job function?
R&D
QA/QC
Analyst
Technical Services
Marketing/Sales
Teaching
Laboratory Manager
Corporate Manager
Consultant
 Other, Please specify
Q35Please indicate your role in the purchase of products and services in your organization:
I authorize
I specify
I recommend
No involvement
Q36How much has your company invested in R&D in the past 12 months?
<1000
1000-5000
5000-10000
10,000-50,000
50,000-100,000
100,000-500,000
Greater than 500,000
Q37Are there any other comments you would like to make about
Q38Name
Q39Company
Q40Telephone
Q41Email
Q42Address